Relax Gaming Debut Sets Stage in US with New Jersey BetMGM Partnership

posted by Ivanovici Radu
January 3, 2024

Relax Gaming has partnered with BetMGM, paving the way for a strategic Relax Gaming debut in the United States. As a renowned online casino provider with global licensing, this calculated move required a supplier’s transactional authorization from the Division of Gaming Enforcement

For those who like BetMGM’s New Jersey offerings, RLX Gaming, formerly known as Relax Gaming, offers a vast selection of casino games. Since the partnership promises Relax gaming slots like never before, US fans can now enjoy titles like Epic Joker and The Great Pigsby. It will be a major accomplishment for the publisher to debut in the US with BetMGM Online Casino NJ. Together, they plan to work towards reshape the face of NJ iGaming’s sector.

Relax Gaming’s Debut and Its Impact on NJ Online Casinos with BetMGM

The highly-anticipated Relax Gaming debut in the US, particularly in New Jersey, is set to redefine the way US patrons play online. This collaboration brings forth a new era for gambling enthusiasts in the Garden State. Now, with access to Relax Gaming’s in-house slots and a range of third-party games, options have expanded. This enhanced gaming experience is all made possible through the alliance with BetMGM.

The news that Relax Gaming has won the Skill Games Supplier category at the 2023 EGR B2B Awards signifies a key milestone for the company. This win highlights their unique market position and dedication to excellent betting experiences. Oliver Bartlett, vice president of gaming product and content at BetMGM, warmly welcomed this achievement. She expressed her appreciation for Relax Gaming’s distinction in the industry:

“We are honoured to be first the operator in the states to bring their diverse and engaging portfolio of games to our award-winning online casino.”

Oliver Bartlett, Vice President of Gaming Product and Content at BetMGM

With over 4,000 online casino games, BetMGM is ready to take its game selection to new heights. NJ players may take pleasure in these, which include critically acclaimed online slots like Money Train 3 and Dream Drop Jackpots. Popular Relax Gaming games like Epic Joker and The Great Pigsby were already included in the inaugural launch. Additionally, more game releases are scheduled for the upcoming months.

Successful Relax Gaming Debut with BetMGM NJ

With its debut in New Jersey, Relax Gaming casinos aim for a substantial impact on this lucrative sector. Launching in New Jersey is a game-changer for Relax Gaming, as highlighted by CEO Simon Hammon:

“We have enjoyed many successful launches across a number of key regulated markets in the past few years, and this is one of the biggest to date. BetMGM’s ethos perfectly aligns with our vision, and we expect our partnership to truly flourish.”

Simon Hammon, CEO at Relax Gaming

BetMGM operates under the Borgata Atlantic City license and is prominent in the New Jersey casino sector. More specifically, it boasts almost $2 billion in revenue from online gambling. Conversely, the decision to partner with BetMGM for its New Jersey debut was deliberate. This highlights the careful consideration in entering this competitive market. As the partnership develops, Relax Gaming’s incorporation into BetMGM NJ casinos will have a lasting industry impact. Additionally, given its dedication to success and industry recognition, and its extensive iGaming range, it could soon rank among the top online casino software providers.

More about RLX

With these new slots 2023, Relax Gaming debut marks the beginning of a continuing success story as well as a significant milestone. The studio became recognized in the industry in 2023 and became one of the leading suppliers of gambling content. Relax Gaming celebrated Dream Drop Jackpots’ year anniversary in May and accomplished a noteworthy feat: since the game’s 2022 launch, 11 players have become millionaires. The studio, well-known for its well-known Money Train slot series, opened a new chapter in its history in September 2023 with the release of Money Train 4. This calculated action increases the popularity of Relax Gaming slots in the US and indicates a radical change in the NJ casino industry.

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